Mutti’s Rebrand


Mutti’s photography style was originally defined by natural light and real-life settings. When we were asked to evolve their visual identity, we embraced the opportunity to bring their new vision to life.

The refreshed style leaned into bold red and gold tones, adding a sense of drama through a theatrical yet whimsical approach.

Leading in the development of their new brand guidelines, we successfully delivering a visual direction that aligned seamlessly with the team’s goals.

Art Director and Photographer: Kourtney Malone

Graphic Designer and Animator: Fiona O’Sullivan & Bobby Landergan

Social Media Manger: Hiral Kadakia

All content was created for Mutti through Sircle Media.

BEFORE

 

AFTER